Nottingham based digital marketing agency Impression has been named as a ‘celebrated partner’ of Microsoft, helping to place the city’s digital industry even more firmly on the map.
Microsoft – which run the search engine Bing – has identified Impression to be one of its top partners thanks to the quality of marketing campaigns the agency runs through the Bing network, alongside its commitment to team development and charity initiatives.
Speaking of the accollade, Impression’s Head of PPC Liam Wade said:
“It’s great to be recognised in this way by the team at Microsoft and we’re sure this announcement will help to substantiate Nottingham’s already solid digital marketing proposition.
“Through Microsoft’s platform, we have been able to help our clients reach thousands of new customers and increase their revenue through well planned and executed campaigns spanning a wide range of sectors. While some people query the potential audience size of Bing, the reality is that there is a huge audience there and often the potential returns are greater because competition to advertise there can be less.
“We’re very proud to be a partner of Microsoft and thank them for their recognition of our team and wider business.”
Bing is one of the most used search engines in the world and Impression helps businesses to reach Bing’s audiences through paid advertising campaigns. The Microsoft Advertising team (formerly Bing Ads) is part of Impression’s wider paid media offering, which also includes Google Ads and social media advertising on platforms such as Facebook and LinkedIn.